Authentic. Life. Style.

Tré, a Houston-based luxury magazine, is celebrating 15 years and experiencing growth with culturally engaged consumers. We are seeking a collaborative relationship with Hearst to broaden content distribution to this untapped and emerging market.

A Strategic Opportunity for Innovation & Growth

Tré Nation Media, a culture-driven and dynamic media company, aspires to align with Hearst Media, a global leader in information and services, to amplify innovative solutions for an emerging marketplace.

“Long gone are the days of static and one-sided journalism. Now, media is a curated conversation; it is organic, multi-directional and on-demand.”

Stephanie Coleman
Publisher and Founder Tré

Passionate about disruptive media, martial arts and entrepreneurship, Stephanie is a life-long learner driven by the notion of relevancy and shaped by a ‘How Might We?’ perspective.

Go Beyond The Surface

Educating the public
is our shared mission.

Together, we can bridge premium content, advanced technology, and dynamic storytelling to engage diverse audiences and emerging consumers via television, newspapers, magazines and more.

THE HALO EFFECT

“Our research shows that black consumer choices have a ‘cool factor’ that has created a halo effect, influencing not just consumers of color but the mainstream as well.”

— Nielsen

Hidden in Plain Sight

The challenge faced by traditional media outlets is the lack of public awareness and recognition for your substantial efforts and investments in sustainability initiatives, leading to a disconnect between the positive actions and public perception.

Tré is positioned to provide access to the Gen Z and Millennials that are driving growth in the luxury-good market. Tré curates opportunities for marketers looking to reach this elusive and profitable demographic. More than a magazine or podcast, we create moments that inspire innovators to break free from convention.

Revenue & Untapped Markets

News | Policy | Entreprenuership |

Wellness | Sport | Gaming |

Culture | Lifestyle | Travel |

True to the marketplace, the African-American consumer is more likely to consume brands that are perceived as culturally connected and authentically inline with their values.

How Might We?

The Value of Tré

✔ Agile & Targeted – Quick to adapt, hyper-focused on millennial, next generation and multicultural audiences.

✔ Innovative Storytelling – Cutting-edge narratives that merge culture, business, and media.

✔ Audience-First Strategy – Deep community engagement with a track record of impact.

The Power of Hearst

✔ Global Reach – 26 daily newspapers, 35 television stations, and 200+ magazine editions worldwide.

✔ Data-Driven Media – AI-powered advertising and content optimization.

✔ Industry Authority – Leadership in finance, healthcare, transportation, and entertainment.

The Competitive Advantage

This synergy is a win-win and unlocks unmatched market positioning, blending the cultural expertise of Tré with the technological and media dominance of Hearst. Together, we create impactful storytelling, data-driven engagement, and scalable content solutions for today’s evolving audiences.

By leveraging experiential design solutions and data-rich content to engage the luxury market for emerging generations, Tré is a platform for forward-thinking marketers and advertisers striving to reach a wider audience, scale their message and increase brand loyalty with millennials, niche markets and the ever-increasing affluent African American consumers.

The world is changing daily.

“With over 15 years in the market, Tré magazine is user-centered and always evolving to meet the unique interest of today's affluent reader as well as shape the future buying habits of African American and emerging consumer markets.”

Start Local.
Impact Global.
Own virtual.

Houston is a growing multicultural city and a gateway to the world.

Tré understands that effective engagement campaigns require robust consideration and authentic conversations with people of diverse backgrounds based on culture, ethnicity, heritage and nationality not simply complexion or geography.

Houston residents speak more than 90+ languages.
Due to the influx of immigrants, it also has one of the youngest populations in the country. (24.8% are under the age of 18 - Census)
By 2030, Generations Y, Z and Alpha will become the biggest buyers of luxury by far, representing 80% of global purchases (Bain & Co)

Sponsorship Structure

The proposed new business strategy entails a new sponsoring structure consisting of the following three categories of sponsors:

Tré Partners (Business, Wellness, Lifestyle),
Tré Experiential Sponsors and
National Supporters

“The 2026 FIFA World Cup will bring an economic impact to Houston equivalent to seven Super Bowls.”

— Houston Officials

Next Steps

1️⃣ – Align on key priorities and target audiences.
1️⃣ – Identify resources, team members and timelines.
2️⃣ – Identify opportunities within Hearst’s digital and media ecosystem.
3️⃣ Execute a campaign or initiative to showcase the collaboration.
3️⃣ Met Gala, themed "Superfine: Tailoring Black Style", will focus on Black dandyism and tailoring. The event will take place on May 5, 2025, and the exhibition will run from May 10 to October 26, 2025
4️⃣ – Measure impact, refine strategies, and scale successful initiatives.
5️⃣ – Develop a roadmap for continued collaboration and market expansion.

Untapped Possibilities

Let’s build the future of media together.

Build

Authentic. Life. Style.

A Strategic Opportunity for Innovation & Growth

Tré Nation Media, a culture-driven and dynamic media company, aspires to align with Hearst Media, a global leader in information and services, to amplify innovative solutions for an emerging marketplace.